Monthly Archives: August 2008

Going Past Transparency to Overexposure

We all know that trans­parency is one of the virtues of social media. But what hap­pens when a com­pany, actively engaged online with its cus­tomers and investors, reveals too much, pos­si­bly com­pro­mis­ing its pri­mary oblig­a­tions to the pub­lic and fed­eral reg­u­la­tors? Yes­ter­day, Social|Median CEO Jason Gold­berg “decided to let [his] fol­low­ers know on twit­ter that there …

August 21, 2008 – 5:01 pm | By Ghennipher | Posted in Social Media, Twitter | Tagged , , , | 0 Comments

Social Media Goes Offline: Salt Lake City Tweetup Tonight!

I’ve rounded up the Salt Lake City Twit­ter bunch for another Tweetup. Please join us for our sec­ond Salt Lake City Tweetup event tonight Wednes­day, August 20 at 7:00 pm. We will gather at the Salt Lake City Roast­ing Com­pany to enjoy some offline social­iz­ing and busi­ness net­work­ing. More Details: Address: 320 E. 400 S How …

August 20, 2008 – 2:01 pm | By Ghennipher | Posted in Tweetup, Twitter | Tagged | 0 Comments

Corporate Socializer Of The Week

Tra­di­tion­ally, Utah has not been known as a fron­trun­ner in terms of adopt­ing the newest Inter­net Mar­ket­ing strate­gies. How­ever, one com­pany stands out in the Social Media Mar­ket­ing space, and it is the first com­pany fea­tured in my new weekly blog series Cor­po­rate Social­izer of The Week. Overstock.com I just caught an arti­cle in Utah Busi­ness by Overstock.com’s …

August 14, 2008 – 3:52 pm | By Ghennipher | Posted in Corporate Socializers | Tagged | 0 Comments

Check #T2Z on Twitter Search

Today I’m join­ing the team at #T2Z on Twit­ter. They’re clean­ing up their email inboxes and unclut­ter­ing their lives. I’ve got a short break between jobs so this is a per­fect time for me to do some much needed email house­keep­ing. I’m set­ting up email fil­ters, unsub­scrib­ing from numer­ous email lists, delet­ing lit­er­ally thou­sands of old emails …

August 13, 2008 – 2:20 pm | By Ghennipher | Posted in Twitter | 0 Comments

Hitler Loved Twitter Too

Social Media Mar­ket­ing doesn’t have to be all busi­ness. What with the brand mon­i­tor­ing, cus­tomer ser­vice mes­sag­ing, cre­ation of user-​​​​generated con­tent in blogs, wikis, micro-​​​​blogs, etc, con­stant cus­tomer con­nec­tions, end­less research and analysis…the social media mar­ket­ing space might lead even the most die-​​​​hard Web 2.0 guru to get­ting burned out. So take some time to …

August 13, 2008 – 11:43 am | By Ghennipher | Posted in Social Media, Twitter | Tagged | 0 Comments

Corporate Socializers Competition Launched

Is your com­pany one of the best cor­po­rate “social­iz­ers” on the inter­net? If you think so, enter it into the Cor­po­rate Social­iz­ers Pro­gram! The pro­gram is based on the upcom­ing book Social Corp, Social media goes cor­po­rate by Joel Post­man, Prin­ci­pal of Social­ized. Why enter the Cor­po­rate Social­iz­ers com­pe­ti­tion? The com­pe­ti­tion is described as “a …

August 11, 2008 – 5:28 pm | By Ghennipher | Posted in Corporate Socializers, Social Media PR | Tagged , , | 0 Comments

Are There Any Secrets In The Social Media World?

var iamInit = func­tion() {try{initIamServingHandler(234,155,231993,“http://pis.picapp.com/IamProd/Resources/Css/css2.css”)}catch(ex){}}() For cor­po­ra­tions as a whole, the answer is ‘Not Likely’, since social media — right or wrong — has ren­dered busi­nesses Rad­i­cally Trans­par­ent. But for indi­vid­ual social media users, one Twit­ter broad­cast site offers a way for users to unbur­den their soul and con­fess their secrets with­out fear of ret­ri­bu­tion, Post Secret style.  …

August 11, 2008 – 11:00 am | By Ghennipher | Posted in Social Media, Social Media Tool, Twitter | Tagged , , , | 0 Comments