Social Media
I’m a relatively new Twitter user. I only started in Feb or March of this year, but over the months I have become a true Twitter-addict. Not so much in tweeting everything I’m doing, but mostly as a collaboration tool to see what coworkers and colleages are doing. I think what flipped the switch in my head from just using Twitter […]
For corporate blogs, this is one of the biggest news stories for a long time. In an article by Brian Solis, he explains what the SEC recognizing blogs as public disclosure means for Social Corporations. Read the full article over at TechCrunch: SEC To Recognize Corporate Blogs As Public Disclosure. Can We Now Kill The Press […]
Can Social Media Play Nice? A Social Media Love Manifesto
Can social media network users bring “nice” back to social media?
There have been a number of excellent Twitter productivity tools blogged about lately, and one of the best Twitter power tools lists comes this morning from TechRepublic.com. Sanity Check: 10 tools that will make you a Twitter power user. You can follow me on Twitter under the username ghennipher While this is a great list, I’m adding 3 more tools […]
Corporate Social Networking FAIL!
Seems Enterprise everywhere is still hopping on the Social Networking bandwagon — but are still not getting it. SocialMediaToday.com has some great arguments for enterprises actually looking to win in the social media scene. “Businesses have to realize that having a Facebook page for their products makes them look ridiculous and could actually harm the brand.” “They […]
It’s no secret that CEOs are generally afraid of Social Media. I think most see it as an experiment in democracy. And though CEOs at the helm of businesses, set the direction and take calculated risks, social media is still just too nebulous for many CEOs to feel like it is a wise risk for their company. […]
A Social Media Manifesto
This is one of the sanest things I’ve read in regard to Social Media PR 2.0 lately. There has been a lot of social media hype. And in the midst of which, a shift has taken place in the online world that some corporations are slow to adapt to. Traditional push marketing under the guise of pull […]
New Webinar: BFFs In The Board Room: CMO & CIO Together
Wednesday, December 14, 2011
12-1PM PT (3-4PM ET)
The economic crisis and digital revolution have fueled pressure from executive management for Marketing and IT to align objectives & successes. This webinar, by Ghennipher Weeks, examines how software-based models (like Agile) are successfully being integrated into digital marketing methodologies, and how the mending of the fences between marketing and IT will forever change the way you work.
Attendees, both from IT and Marketing, will leave with an overview of the 7 cross-discipline cyclical elements that connect their work with customer profits.
Learn more or reserve your webinar spot now!

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