The Latest
Seems Enterprise everywhere is still hopping on the Social Networking bandwagon — but are still not getting it. SocialMediaToday.com has some great arguments for enterprises actually looking to win in the social media scene. “Businesses have to realize that having a Facebook page for their products makes them look ridiculous and could actually harm the brand.” “They […]
It’s no secret that CEOs are generally afraid of Social Media. I think most see it as an experiment in democracy. And though CEOs at the helm of businesses, set the direction and take calculated risks, social media is still just too nebulous for many CEOs to feel like it is a wise risk for their company. […]
This is one of the sanest things I’ve read in regard to Social Media PR 2.0 lately. There has been a lot of social media hype. And in the midst of which, a shift has taken place in the online world that some corporations are slow to adapt to. Traditional push marketing under the guise of pull […]
Connect with me:
New Webinar: BFFs In The Board Room: CMO & CIO Together
Wednesday, December 14, 2011
12-1PM PT (3-4PM ET)
The economic crisis and digital revolution have fueled pressure from executive management for Marketing and IT to align objectives & successes. This webinar, by Ghennipher Weeks, examines how software-based models (like Agile) are successfully being integrated into digital marketing methodologies, and how the mending of the fences between marketing and IT will forever change the way you work.
Attendees, both from IT and Marketing, will leave with an overview of the 7 cross-discipline cyclical elements that connect their work with customer profits.
Learn more or reserve your webinar spot now!
Follow Ghennipher on Twitter
Listen to Ghennipher talk social media on internet radio with WITI on Blog Talk Radio