Image via Wikipedia A while ago, I wrote a blog post on 5 ways to measure success with social media marketing. Today I ran across a great real-world example of the difficulties marketers have when setting up and measuring meaningful metrics in social marketing from Aliza Sherman at Web Worker Daily. I agree wholeheartedly with Aliza Sherman’s point that we …
Tag Archives: facebook
How Connected Is Your Brand Community?
Imagine the scene. You’re a woman who has heard great things about a new boutique targeted to women just like you. You steal away some time from work to go there. The minute you enter the boutique, you’re in heaven! You hear kind & loving voices on the boutique stereo speakers. Video from the CEO is playing …
Neurons with legs — How wideband social media is changing the world’s cognitive structure
Note: This is a guest blog written by Alistair Cockburn 2009.07.25. How wideband social media is changing the world’s cognitive structure People working together is like a large brain performing a computation, but in which each neuron has legs and tends to wander off at random moments. Hutchins coined the phrase distributed cognition for when people work together …
Salt Lake City Tweetup — Sept.10
Please join us for our third Salt Lake City Tweetup event Wednesday, September 10 at 7:00 pm. We will gather at the Salt Lake City Roasting Company again to enjoy some offline socializing and business networking. This is the monthly meeting of Salt Lake City-area Twitter users. Come meet up with your fellow Twitter addicts …
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