Why we have too few women leaders
Great talk by Facebook’s COO, Sheryl Sandberg, explaining her take on why there are not enough women in C-Level positions. Related articles Facebook COO Sheryl Sandberg on Women in the Workplace. (daveenjoys.com) WATCH: Advise To Aspiring Women Leaders From Facebook COO Sheryl Sandberg (psychworld.com)
Problems With Social Metrics
Image via Wikipedia A while ago, I wrote a blog post on 5 ways to measure success with social media marketing. Today I ran across a great real-world example of the difficulties marketers have when setting up and measuring meaningful metrics in social marketing from Aliza Sherman at Web Worker Daily. I agree wholeheartedly with Aliza Sherman’s point that we […]
How Connected Is Your Brand Community?
Imagine the scene. You’re a woman who has heard great things about a new boutique targeted to women just like you. You steal away some time from work to go there. The minute you enter the boutique, you’re in heaven! You hear kind & loving voices on the boutique stereo speakers. Video from the CEO is playing […]
Neurons with legs — How wideband social media is changing the world’s cognitive structure
Note: This is a guest blog written by Alistair Cockburn 2009.07.25. How wideband social media is changing the world’s cognitive structure People working together is like a large brain performing a computation, but in which each neuron has legs and tends to wander off at random moments. Hutchins coined the phrase distributed cognition for when people work together […]
Please join us for our third Salt Lake City Tweetup event Wednesday, September 10 at 7:00 pm. We will gather at the Salt Lake City Roasting Company again to enjoy some offline socializing and business networking. This is the monthly meeting of Salt Lake City-area Twitter users. Come meet up with your fellow Twitter addicts […]
New Webinar: BFFs In The Board Room: CMO & CIO Together
Wednesday, December 14, 2011
12-1PM PT (3-4PM ET)
The economic crisis and digital revolution have fueled pressure from executive management for Marketing and IT to align objectives & successes. This webinar, by Ghennipher Weeks, examines how software-based models (like Agile) are successfully being integrated into digital marketing methodologies, and how the mending of the fences between marketing and IT will forever change the way you work.
Attendees, both from IT and Marketing, will leave with an overview of the 7 cross-discipline cyclical elements that connect their work with customer profits.
Learn more or reserve your webinar spot now!

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