Google Wave’s Viral Campaign
Search Engine giant Google, has shown the world how it is reshaping the way communication happens over the internet with the soft launch of Google Wave. And it has done so in a way it knows best – through invite based viral marketing. Image by marketingfacts via Flickr The internet witnessed tremors of excitement when 100,000 […]
New Webinar: BFFs In The Board Room: CMO & CIO Together
Wednesday, December 14, 2011
12-1PM PT (3-4PM ET)
The economic crisis and digital revolution have fueled pressure from executive management for Marketing and IT to align objectives & successes. This webinar, by Ghennipher Weeks, examines how software-based models (like Agile) are successfully being integrated into digital marketing methodologies, and how the mending of the fences between marketing and IT will forever change the way you work.
Attendees, both from IT and Marketing, will leave with an overview of the 7 cross-discipline cyclical elements that connect their work with customer profits.
Learn more or reserve your webinar spot now!

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