Wednes­day, Decem­ber 14, 2011
12-​​1PM PT (3-​​4PM ET)

The eco­nomic cri­sis and dig­i­tal rev­o­lu­tion have fueled pres­sure from exec­u­tive man­age­ment for Mar­ket­ing and IT to align objec­tives & suc­cesses. This webi­nar, by Ghen­nipher Weeks, exam­ines how software-​​based mod­els (like Agile) are suc­cess­fully being inte­grated into dig­i­tal mar­ket­ing method­olo­gies, and how the mend­ing of the fences between mar­ket­ing and IT will for­ever change the way you work.

Atten­dees, both from IT and Mar­ket­ing, will leave with an overview of the 7 cross-​​discipline cycli­cal ele­ments that con­nect their work with cus­tomer prof­its.

Learn more or reserve your webi­nar spot now!

Fol­low Ghen­nipher on Twit­ter