For the past year, I’ve been asked to speak at a number of internet marketing conferences. Image via Wikipedia That, in itself, is not odd since I’ve been speaking at web conferences since 2002. What has been different this time is the types of conferences I’ve been asked to speak at lately. They’ve all been conferences […]
Recently I was interviewed by an amazing writer for www.Examiner.com on Social Media for bands. The article picked up some speed and got picked up by Associated Content. Image by DbryJ Music via Flickr In it, I share some of the best secrets I’ve learned about how bands are using social media to promote their tours and music. […]
Great post on the rise of CEO/CMOs using Twitter: Twitter is yet another example of where brands have to accept a loss of control.
Quick! What are people saying right now about your brand? Impossible to know, you say? Nah, not at all. Enter Sideline, “a Twitter app that lets you monitor and search what people are saying about your product in real time”.
I found this fascinating quote today: There’s an interesting topic being discussed over on Web-Strategist. Once again, Jeremiah Owyang challenges us to think of a new paradigm that could change the way companies relate and react to their customers.
Geoff Livingston posted a great list of 25 ways to know whether you’ve got a strong Social Media Consultant or Agency. This was in response to the recent influx of “social media experts” entering the space who are clearly unqualified and can cause more harm than good to your business. Some salient points for Marketing/Communications Managers to […]
Do you use Twitter for business or personal communication? Are you new to Twitter? What are people actually doing on Twitter? Check out the new report by Mike Volpe of Hubspot, State of the Twitterverse A key graph from the report: Most Twitter users are new and 70% signed up in June 2008– If you’re a business […]
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New Webinar: BFFs In The Board Room: CMO & CIO Together
Wednesday, December 14, 2011
12-1PM PT (3-4PM ET)
The economic crisis and digital revolution have fueled pressure from executive management for Marketing and IT to align objectives & successes. This webinar, by Ghennipher Weeks, examines how software-based models (like Agile) are successfully being integrated into digital marketing methodologies, and how the mending of the fences between marketing and IT will forever change the way you work.
Attendees, both from IT and Marketing, will leave with an overview of the 7 cross-discipline cyclical elements that connect their work with customer profits.
Learn more or reserve your webinar spot now!
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