Real-​​Time Twitter Monitoring

On April 7, 2009, in Reputation Management, Social Media, Social Media Tool, Twitter, by Ghennipher
0

Quick! What are peo­ple say­ing right now about your brand? Impos­si­ble to know, you say? Nah, not at all. Enter Side­line, “a Twit­ter app that lets you mon­i­tor and search what peo­ple are say­ing about your prod­uct in real time”.

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Twitter As A CRM Tool

On March 23, 2009, in Corporate Socializers, Reputation Management, Social Media Tool, Twitter, by Ghennipher
4

Sil­i­con Val­ley /​​ San Jose Busi­ness Jour­nal is report­ing that Sales­Force Inc. will offer a CRM appli­ca­tion for the pop­u­lar microblog­ging ser­vice Twit­ter. I must admit being pleas­antly sur­prised by this new appli­ca­tion. Sales­Force Inc. is help­ing cor­po­ra­tions har­ness the real power of social net­works — namely the Twit­ter community.

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Twitter Use Visualized

On December 27, 2008, in Twitter, by Ghennipher
0

Do you use Twit­ter for busi­ness or per­sonal com­mu­ni­ca­tion? Are you new to Twit­ter? What are peo­ple actu­ally doing on Twit­ter? Check out the new report by Mike Volpe of Hub­spot, State of the Twit­ter­verse A key graph from the report: Most Twit­ter users are new and 70% signed up in June 2008– If you’re a business […]

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Twitter Tools for Business

On December 15, 2008, in Corporate Socializers, Reputation Management, Social Media, Social Media Tool, Twitter, by Ghennipher
3

Brian Solis from PR 2.0 has pub­lished a com­pre­hen­sive list of Twit­ter tools for com­mu­nity man­agers and com­mu­ni­ca­tions pro­fes­sion­als. Busi­nesses imple­ment­ing a social media strat­egy will find a wealth of value from this list of tools, and by using them in a way that cre­ates trans­parency and authen­tic­ity. One rea­son I haven’t spent a lot of time on this blog writing […]

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Salt Lake City Tweetup Group

On October 1, 2008, in Corporate Socializers, Reputation Management, Social Media PR, Tweetup, by Ghennipher
0

Our lit­tle Salt Lake City Tweetup group is gain­ing some speed. We’ve planned a short-​​​​notice tweetup for Octo­ber 2, 2008. Inci­den­tally, this tweetup occurs on the same date as the VP debate, so we’ve adjusted our orig­i­nal loca­tion to allow those who want to watch the debates to do so at the Tweetup. Here’s the Tweetup […]

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Why The Palin Peak Was Predictable

On September 5, 2008, in Social Media, Social Media Tool, Twitter, by Ghennipher
0

Twit­ter has seen much media cov­er­age lately, par­tic­u­larly dur­ing heavy usage peri­ods like the Gus­tav and Han­nah hur­ri­canes and of course, dur­ing the nation’s nom­i­na­tion of it’s high­est elected offi­cials. Seems that even the most respectable and resis­tant users have finally come aboard and are actively tweet­ing. A cou­ple of days ago the Twit­ter blog […]

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Going Past Transparency to Overexposure

On August 21, 2008, in Social Media, Twitter, by Ghennipher
3

We all know that trans­parency is one of the virtues of social media. But what hap­pens when a com­pany, actively engaged online with its cus­tomers and investors, reveals too much, pos­si­bly com­pro­mis­ing its pri­mary oblig­a­tions to the pub­lic and fed­eral reg­u­la­tors? Yes­ter­day, Social|Median CEO Jason Gold­berg “decided to let [his] fol­low­ers know on twit­ter that there […]

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